Effects of Nontraditional Curriculum on its Students Essay -- Educatio

Effects of Nontraditional Curriculum on its Students To succeed in the current world, a person should have multifaceted knowledge. Therefore, to build that knowledge in students, many schools have an educational system that consists of nontraditional subjects. According to the people who implement this curriculum, it will produce a person who is well-adjusted to the current world. It also helps students to succeed not only in class but also in the real world. But the curriculum with nontraditional subjects has several effects. In her passage â€Å"An Army of one: Me† Jean Twenge discusses about self-esteem curriculum. Although the authorities who carry out these self-esteem programs promise that it will improve the future of the students, it is making the future of the student worse. In, â€Å"An Army of one: Me†, Twenge argues how schools conduct self-esteem programs and what kinds of effect do these programs have on children. Twenge says â€Å"Many school districts across the country have specific programs designed to increase children’s self-esteem, most of which actually build self-importance and narcissism† (765). In the same sentence, she starts to describe the self-esteem program in schools she makes an assumption that it is going in a way that is not intended. If we build a building without using the plan that we already drew, it will be a crooked building. In the same way, self-esteem curriculum is planned and designed to increase the self-esteem of the school children, but when it is implemented it made an outcome that is straightly opposed to the outcome that is intended. Twenge defines narcissism in this way â€Å"Narcissism is one of the few personality traits that psychologists agree is almost completely negative† (774). Thus, narciss... ...to a real world. Because the real world is not a bed of roses, we have to face failures at sometimes. But the self-esteem programs try to make students feel that there will be no failures, which is not true. If we cannot see planet Saturn with the naked eye, it does not mean that Saturn does not exist. Likewise, it does not mean that students will not fail anything because they went through a system that will not fail them. This self-esteem curriculum also conceals the failure of the students and promotes the students to the next level. But at some point it will be difficult for those students to follow up with others. Therefore, this self-esteem curriculum should be revised in a way that it improves the students’ future instead of diminishing it. If we choose and implement the program correctly it will undoubtedly make the younger generation’s future prosperous.

International Monetary Fund Essay

The question â€Å"To what extent has the International Monetary Fund contributed in revamping the Nigerian economy since the 1980’s?† is a question that helps us to evaluate the true impact of international monetary policy.   In order to further understand the meaning of this question, this paper will examine the following subjects – 1) the meaning of the question, 2) the significance of the question for International Relations scholars, 3) how the question relates to other published work in the area, and 4) what methods would be employed to answer the question. First of all, the question is directly focused on economic impacts.   However, the question is not simply a matter of metrics, because the question is directed at procedural changes as well.   The question is focused on the restructuring of the Nigerian economy.   To only use economic metrics would fail to address the consequences restructuring entails.   When the IMF releases money to a country, they stipulate conditions that the country must meet. Therefore, the question is also directed at the matching the directives of the IMF with the implementation within Nigeria.   The question is not asking if the IMF has had a positive or negative impact on Nigeria, so value judgments can be left aside.   However, there are several hidden economic impacts.   Structural changes to the workforce, changes in occupations, and new roles within the economy are all more difficult to measure, but can be considered a result of economic policy.    Therefore, the question means 1) what are the economic stipulations of the IMF from the 1980’s until now, 2) has the Nigerian government met the requirements of the IMF, 3) what restructuring has occurred within the Nigerian economy as a result of the IMF, 4) what economic measures can be attributed to these changes, and 5) what are the indirect economic impacts of the IMF policies. International relations scholars are interested in this question because the answers yield important data on the impacts of policy.   International relations scholars are often consulted on questions of policy.   It is therefore in their best interest to know the impacts of policies made in the past.   In this regard, they are historians.   First of all, it is critically important for International Relations scholars to understand what the IMF has attempted to revamp within the Nigerian economy by tracing the stipulations as they were made. Additionally, the scholar can look at the Nigerian government’s ability to meet the demands of the IMF.   How well were they able to integrate the changes required by the IMF.   Were there consequences that required new policies in the future?   In tracing these policy changes, the scholar can also piece their own picture together of what the IMF did well (what was effective), and what changes needed to be made in direction in order to achieve effectiveness.   They can also have a unique insight into the culture and politics of Nigeria, as well as the internal culture and politics of the IMF. At this point, the International Relations scholar can also know what economic measures are affected by differing types of policies and requirements.   Additionally, they can make recommendations on what types of correlations can be found between initiative and their impact.   Perhaps some of the most valuable information for International Relations scholars, however, is related to the indirect impact of the IMF’s policies. When looking at the restructuring of the Nigerian economy, the International Relations scholar is able to examine the changes within the population, how people moved around, the changes in families, etc.   This type of information allows for a more comprehensive picture of economic change and the effects policy can have on cultural change.   Also, this may highlight the challenges represented by a more powerful entity interacting with a less powerful entity on a global scale. There has been much written about Nigeria since the 1980’s.   There are environmental reports, malnutrition reports, and economic reports.   However, these all approach Nigeria from a different perspective than the direction of this question.   This question seeks to directly explore the impact of IMF policies and economic aid on the revamping of the Nigerian economy.   As such, this question seeks to provide supporting information of the changes in Nigeria.   It seeks to trace change related to IMF policies alone.    It is impossible to completely know what current conditions in Nigeria are caused solely or even primarily by the IMF policies, however by focusing on the IMF, widespread impacts can be evaluated from IMF policies.   It is taking the infusion of money and change of monetary policy as the starting point and looking for the economic aspects affected.   One of the main sources for research on these types of development programs is found with the World Bank.   A particularly useful document is â€Å"The Evolution of Poverty and Welfare in Nigeria, 1982 – 1992.†[1]Using this document and also information from the IMF, the scholar can tie together the policies of the IMF and the effects. In order to study such a complex issues, a rigorous approach will need to be taken.   It is the most difficult to know the indirect impacts of the IMF’s economic policies.   It is undesirable to claim that changes were a result of IMF policy, if in fact, they owed their existence to a governmental or environmental change.   However, the economy is so closely entwined with all aspects of life, the implications of the IMF policies will be seen to have far-reaching consequences. Therefore, we can begin by examining the Nigerian economy and economic statistics in 1980, and comparing them with the present day to get snapshots of the economic health of Nigeria at these two points in time.   These snapshots, however, encompass other economic influences other than the IMF programs.   Then the specific policies of the IMF and their objectives are compared to the resulting economic changes to see if the stated goals have been achieved via metrics. Also involved in this analysis is the ability of the Nigerian government to implement the changes required by the IMF.  Ã‚   This area of analysis is perhaps the easiest, as the initiatives of the IMF are easily available.   However, information on the implementation and the implementation’s challenges may be more difficult to find.   Looking at a timeline of IMF policies, one can also deduce what was effective or not effective.   If a policy was ineffective, then in a later cycle we should find a correction or an abandonment of the program. The internal structure of the government and economy can also be viewed.   The way that money flows and what directions can be measured.   It is important to see structural change since the 1980’s.   The Nigerian government worked with the IMF to develop the National Economic and Empowerment Development Strategy in 2004.[2]   This document reviews previous policy and also lays the groundwork for future work between the IMF and the Nigerian government. This report focuses on structural changes – highlighting the importance of revamping the Nigerian economy. Additionally, looking at the basic economic unit – the household – can show structural changes ass well.   By looking at these structural changes, the real question about revamping the economy can be answered.   Of course, this type of analysis also looks at the indirect effects of economic change.   These are difficult to measure, but by tracing newspaper stories and major events in Nigeria, it may be possible to trace events back to economic policy decisions. Overall, the question of the effectiveness of the IMF’s policies to restructure the Nigerian economy is a very important question with implications for future policy consideration and also a deeper understanding of the past. Now that the world is becoming smaller and national boundaries are being crossed with money and policy, it is more important than ever to understand the impact of economic policy.   Additionally, with the prevalence of capitalism and modernization, the effects of economic policy on third world nations must have a thorough understanding. Reference List International Monetary Fund, The Nigerian Economic Reform Program, IMF, 2005, retrieved 10 January 2007    World Bank, The Evolution of Poverty and Welfare in Nigeria, 1985-92, World Bank, 1997, retrieved 10 November, 2007, < http://www4.worldbank.org/afr/poverty/databank/DocNav/default.cfm> [1] World Bank, The Evolution of Poverty and Welfare in Nigeria, 1985-92, World Bank, 1997, retrieved 10 November, 2007, < http://www4.worldbank.org/afr/poverty/databank/DocNav/default.cfm> [2] International Monetary Fund, The Nigerian Economic Reform Program, IMF, 2005, retrieved 10 January 2007

Managerial Economic Decision Making Essay

From the e-Activity, assess how business leaders use managerial economics to make business decisions indicating how profits may be impacted. Analyze the principal-agent problem to determine how the relationship could be less adversarial. Provide support for your rationale. ECO 550 Week 1 DQ 2: Fundamental Economic Concepts Pick a recently released good or service. Then, determine the factors that must be evaluated regarding the product’s supply and demand. Analyze how these factors impact the decision to supply the product indicating the significance of each in the decision-making process. Using the same product example above, analyzing how the risk tolerance factors play in supplying the good or service and how this should influence management’s decisions ECO 550 Week 2 DQ 1: Demand Analysis From the e-Activity, if you were a manager in a tobacco company, analyze the elasticity of demand for tobacco products. Evaluate the factors involved in making decisions about pricing tobacco products indicating which would be the most influential. Using the same scenario above, discuss how the elasticity influence the short-term and long-term decisions of the company and the impact to the decision made related to profitability. ECO 550 Week 2 DQ 2: Estimating Demand Provide an example when it would be appropriate to conduct a time-series or cross sectional data. Discuss the potential problems that may arise with your example and identify strategies for minimizing the impact of the potential problems. Discuss the meaning of the regression coefficient of the independent variable(s) and how it could be used to estimate the elasticities of each of these variables. Discuss how managers use the elasticities measurements to make managerial decisions. ECO 550 Week 3 DQ 1: Business and Economic Forecasting From the e-Activity, develop a regression equation using the data you  collected from your research. Use the regression equation to focus the demand for the product you chose for the next three periods. Assess what the results of the regression equation tells managers and how it is likely to impact decisions made related to maximizing profitability. †¢ Imagine you are a manager for the good or service used above. From the results of the regression equation, suggest strategies to either maintain demand (if an increase over three periods occurs) or improve demand (if a decrease over three periods occurs). Provide support for your recommendations ECO 550 Week 3 DQ 2: Managing in the Global Economy Evaluate the relationship between the European Euro crisis in 2012 and the American economy. Assess how this affects American businesses and decisions made by mangers related to sustainable profitability. Provide examples with your response. Aside from maximizing profits, assess the factors that managers must consider when making the decision to outsource or integrate forwards or backwards considering which factor would be most influential for decision-making. ECO 550 Week 4 DQ 1: Production Economics From the e-Activity, determine the environmental variable most likely to affect the short-run production over the next 12 months. Determine what managers can do to prepare for the possible change in short-run production. Pick a real or fictitious business. Create a scenario around this business in which a manager would decide to either stop operations in the short-run or going out of business in the long-run. Provide a rationale with your response ECO 550 Week 4 DQ 2: Cost Analysis Pick a good or service. Distinguish between the short-run and the long-run production and cost function for that good or service. Discuss how price plays a role in short-run and the long-run decisions and how managers are likely to respond in each case. Using the same good or service from above. Identify the fixed and variables costs are for the good or service. Based upon the costs identified, recommend whether to produce or not produce the good or service. Provide a rationale with your response ECO 550 Week 5 DQ 1: Applications of Cost Theory Imagine you are a manager of a chemical company. An accident has occurred in which chemicals leaked into the ground water nearby, the community is unaware. Assess the costs involved in cleaning up the water immediately (confessing) versus hiding the fact and possibly paying more in the future. Discuss the impact on profitability in both situations. From the first e-Activity, assess the factors involved in conducting a break-even analysis. Determine the conditions that may exist for a manager of this good or service may decide to move forward with operations even with the initial costs of operations is more than the potential revenue ECO 550 Week 5 DQ 2: Prices, Output and Strategy Pick a good or service you are familiar. Speculate how the price for that good or service may have been set and how well this price maximizes profit for the company and determine what shifts the company should made in its pricing strategy. Provide support for your recommendations. From the second e-Activity, discuss how the company you selected should increase its competitive stance in the marketplace and how management would implement the recommendations. Provide specific examples to support your response ECO 550 Week 6 DQ 1: Monopolies From the first e-Activity, imagine this company acting as a monopoly was to have a new competitor arrive in the marketplace. Assess how the monopoly would likely change its pricing strategy to compensate for the new competition. From the first e-Activity, speculate how the monopolist could be more efficient in the long-run considering new competition has entered the marketplace ECO 550 Week 6 DQ 2: Oligopoly From the second e-Activity, assess the marketing and pricing strategies, for example rebates, to determine the goal(s) of the marketing and pricing strategies for one of the companies you researched. Make one recommendation for changes that the company should make to better maximize profits. The Internet has made shopping for airline tickets efficient for the consumer. As a result, the industry overall is price sensitive. Suggest how the airlines can maximize profits while avoiding price wars. ECO 550 Week 7 DQ 1: Game Theory Please respond to the following: †¢ Demand for airline tickets fluctuates throughout the year, which affects the price of an airline ticket. Suggest the type of game that may be most appropriate for a specific airline to play to address the differences in demand and elasticity and the resulting impact on profitability. Provide support for your reply. †¢ From the first e-Activity, propose a short-term and long-term pricing strategy for the product or service you researched including how the strategies would be implemented. Assess how your proposal ultimately maximizes profits ECO 550 Week 7 DQ 2: Pricing Techniques From the second e-Activity, propose the new target market segment for the product and its accompanying pricing strategy (for example, bundling and couponing). Provide a rational for why you feel the new target market and pricing strategy would be successful and the likely impact to the profitability of the firm. The pharmaceutical industry often has the luxury of implementing pricing strategies that appear high to consumers. Take a position on the fairness of the industry’s approach to pricing pharmaceutical products including offering an alternative strategy that may be more palatable to consumers. Provide a rationale with your position ECO 550 Week 8 DQ 1: Contracting From the e-Activity, propose a methodology for assessing the risk in business contracts. Assess the economic impact this methodology may have for the organization. Analyze a situation in which both parties entering into a contract could benefit, economically or otherwise, from slightly ambiguous language contained in the contract. Provide specific examples to support your response. ECO 550 Week 8 DQ 2: Organization Form Analyze the potential downfalls of any team effort and make at least one recommendation for minimizing risk. Provide specific examples to support your response. Evaluate the organization form that would be most efficient in minimizing the principal-agent problem. Provide a rationale with your response ECO 550 Week 9 DQ 1: Government Regulation From the e-Activity, take a position on whether more government regulation is needed in the banking industry. Support your position with evidence or examples. Provide an example of how government regulation is either constraining or enabling for a particular company indicating the impact to the operational efficiency of the company. Discuss how your response impacts maximizing shareholder wealth ECO 550 Week 9 DQ 2: Antitrust and Licensing Imagine how managerial decisions may be easier or more difficult if there were no antitrust restrictions in the U.S. Provide an example to support your response. The IT industry is full of patents. There are some companies, referred to as patent trolls, whom purchase these patents in hopes of making money by enforcing patents against alleged infringers. Determine the impact of government regulation against patent trolls. Identify who wins and who loses if regulation was adopted ECO 550 Week 10 DQ 1: Capital Investments With the current U.S. economy in a weakened state, many companies are reluctant to implement any capital improvements or capital expenditures in fear of the economic uncertainty that exists that may negatively impact the cash flow of the organization. Assess the impact of this behavior on productivity, cost efficiency, diversification of assets, or impact to future cash flows that may emerge if companies continue this mindset indicating the long-term risk to profitability. Provide an example or scenario to support your response. Analyze the challenges that companies face in entering global markets. Identify the potential impact to capital budgets in making the decision to move into a global market ECO 550 Week 10 DQ 2: Cost-Benefit Analysis Provide a cost-benefit analysis for a company which has to decide whether to hire more staff or hire temporary workers to meet production schedules. Determine how managers would use your cost-benefit analysis to make this decision. Conduct a cost-benefit analysis of obtaining a graduate degree. Assess both the short-term and the long-term costs and benefits to determine why some people obtain the extra education while others do not Copy this link to your browser and download: http://www.oassignment.com/ECO-550-Week-1-to-10-Discussion-Questions-1322.htm

Compare-Contrast

Compare-Contrast This paper is on compare-contrast of two advertisements dealing with two beauty products. One will be targeted towards men, while the other will be targeted towards women. The two beauty products advertisements that will be compared and contrast are the Axe Body Spray advertisement (18-19) and the Victoria’s Secret fragrance mist advertisement (Bath and Body Works). Both advertisements use different marketing promotions technique to try to get the attention and win over their target audience.The manufacturers know in order to get the audience attention it has to rely on several demands of the audience; one of them is the sex appeal their products bring to the table, because that’s what evidently moves the product off the shelves. The manufacturers also try to impress the audience by using the passion, credibility, and the traditional demands that they need to sell their products. The Axe Body Spray advertisement is more effective than the Victoriaâ€⠄¢s Secret fragrance mist advertisement because of its emotions, authority, and cultural appeal.The Axe Body Spray advertisement shows the emotion and excitement women are looking for. Women will demand more passionate fragrance giving women satisfying. The Axe Body Spray advertisement uses several more exciting colors than the Victoria’s Secret fragrance mist advertisement which uses only feminine colors. Women like more passion and exciting colors, making Axe Body Spray advertisement more interesting and appealing. By using those specific colors the Axe Body Spray advertisement is telling the audience that with intense and exciting colors the consumer will get what he or she wants and desires.While the Axe Body Spray advertisement shows a more emotional and exciting look, Victoria’s Secret fragrance mist advertisement shows a more sexy and feminine look. The Victoria’s Secret advertisement adds a different flavor by only showing a simple but effective pink col or which represents a fresh and glowing appearance. By using their worldwide known brand name, the Victoria’s Secret advertisement doesn’t have to be complex to draw the interest of their audience.Victoria’s Secret has a history of producing the highest quality products and remains very effective to continue to provide supply and demand, keeping the consumers content. When looking at the Axe Body Spray advertisement and the Victoria’s Secret fragrance mist advertisement, Axe Body Spray advertisement shows more of an intense and extreme look. It has a look women seem to enjoy and appreciate by showing a new different look. It also catches the audience’s attention by adding a curve and a twist, presenting a more masculine appearance.By adding a curve and a twist, the advertisement is able to tell the audience what direction the advertisement wants them to go. The Axe Body Spray advertisement presents the control it has when using the right special ef fects. Victoria’s Secret advertisement already has the authority and credibility created history by it’s that has attracted the younger through mid-age generation. The perception that the advertisement has given is a sense of that the fragrance are fresh, simple and sexy.The Victoria’s Secret fragrance mist advertisement also shows it is dependable and effective in its ability to attract their target audience by getting their attention through a wide range of fragrances. There is a cultural belief that all males Body Spray such as Axes’ always have a strong and masculine fragrance. Axe Body Spray has always tried to impress women with their fragrance, despite the opinion that all body spray has a strong and masculine fragrance. Well, that’s not always the case.Axe Body Spray now has some fragrances that have a more desirable fragrance for women. In which Axe Body Spray uses more sweet smelling fragrances, making the fragrances more appealing to wom en. Traditionally, what the female audience is looking for is a variety of fragrances that are sexy, feminine, and fresh and at the same time appealing to men. Once again, the Victoria’s Secret fragrance mist advertisement shows there are a large variety of fragrances to choose from, proving it provides supply and demand, what their audience are looking for.With the advertisement showing several different fragrances it gives it a more of a selective look to see if there is any fragrance that might appeal to the audience, which makes it a more marketable product. With both beauty products advertisements targeting their audience, sex appeal continues to grab the attention of the audience and that’s what sells the product. Advertisers have to be careful not to put too much sex appeal into their advertisements or their message on their product will be overlooked.By using sex appeal appropriated and not over doing it will easily benefited the manufacture. Axe has commercial s showing women who are running after men wearing Axe Body Spray. Victoria’s Secret has commercials showing beautiful women wearing sexy lingerie and using their fragrance mist. The Axe Body Spray and the Victoria’s Secret advertisements aren’t showing muscular men or sexy lingerie wearing women, but just by their presentation layout and their worldwide brand name gives the audience a very good idea what the manufacture is trying to sell and gets to the point consumers are looking for.In conclusion, we all can make the argument that Victoria’s Secret is a worldwide known name brand that’s been around for years and Axe Body Spray which seem like it is just now getting started. Both advertisements make it clear that it’s very important for each person to feel at ease and comfortable when he or she steps out of their home and into the world, to feel that he or she can overcome whatever lies ahead. The audience can feel more comfortable and they don’t have to worry about putting out an unpleasant scent when they are not using one of their body sprays.The strategies between the two advertisements, the Axe Body Spray and the Victoria’s Secret fragrance mist differ from the standpoint of the target audience and the viewpoints that are offered. While the Axe Body Spray advertisement used advance technologies and modern promotion techniques directed to the strong and masculine audience, Victoria’s Secret fragrance mist advertisement addressed the younger through mid-age generation stressing a more simply but sexy appeal.The Axe Body Spray advertisement is shows to be more effective than the Victoria’s Secret fragrance mist advertisement because of its emotions it is trying to express, authority, and the cultural appeal. Work Cited Axe Twist Body Spray. advertisement. Rolling Stone. June 2010: 18-19. Print Bath and Body Works. â€Å"Victoria’s Secret fragrance mist. † bathandbodyworks. c om. Bath and Body Works, Inc. 2012. Web. 22 May 2012. Compare-Contrast Compare-Contrast This paper is on compare-contrast of two advertisements dealing with two beauty products. One will be targeted towards men, while the other will be targeted towards women. The two beauty products advertisements that will be compared and contrast are the Axe Body Spray advertisement (18-19) and the Victoria’s Secret fragrance mist advertisement (Bath and Body Works). Both advertisements use different marketing promotions technique to try to get the attention and win over their target audience.The manufacturers know in order to get the audience attention it has to rely on several demands of the audience; one of them is the sex appeal their products bring to the table, because that’s what evidently moves the product off the shelves. The manufacturers also try to impress the audience by using the passion, credibility, and the traditional demands that they need to sell their products. The Axe Body Spray advertisement is more effective than the Victoriaâ€⠄¢s Secret fragrance mist advertisement because of its emotions, authority, and cultural appeal.The Axe Body Spray advertisement shows the emotion and excitement women are looking for. Women will demand more passionate fragrance giving women satisfying. The Axe Body Spray advertisement uses several more exciting colors than the Victoria’s Secret fragrance mist advertisement which uses only feminine colors. Women like more passion and exciting colors, making Axe Body Spray advertisement more interesting and appealing. By using those specific colors the Axe Body Spray advertisement is telling the audience that with intense and exciting colors the consumer will get what he or she wants and desires.While the Axe Body Spray advertisement shows a more emotional and exciting look, Victoria’s Secret fragrance mist advertisement shows a more sexy and feminine look. The Victoria’s Secret advertisement adds a different flavor by only showing a simple but effective pink col or which represents a fresh and glowing appearance. By using their worldwide known brand name, the Victoria’s Secret advertisement doesn’t have to be complex to draw the interest of their audience.Victoria’s Secret has a history of producing the highest quality products and remains very effective to continue to provide supply and demand, keeping the consumers content. When looking at the Axe Body Spray advertisement and the Victoria’s Secret fragrance mist advertisement, Axe Body Spray advertisement shows more of an intense and extreme look. It has a look women seem to enjoy and appreciate by showing a new different look. It also catches the audience’s attention by adding a curve and a twist, presenting a more masculine appearance.By adding a curve and a twist, the advertisement is able to tell the audience what direction the advertisement wants them to go. The Axe Body Spray advertisement presents the control it has when using the right special ef fects. Victoria’s Secret advertisement already has the authority and credibility created history by it’s that has attracted the younger through mid-age generation. The perception that the advertisement has given is a sense of that the fragrance are fresh, simple and sexy.The Victoria’s Secret fragrance mist advertisement also shows it is dependable and effective in its ability to attract their target audience by getting their attention through a wide range of fragrances. There is a cultural belief that all males Body Spray such as Axes’ always have a strong and masculine fragrance. Axe Body Spray has always tried to impress women with their fragrance, despite the opinion that all body spray has a strong and masculine fragrance. Well, that’s not always the case.Axe Body Spray now has some fragrances that have a more desirable fragrance for women. In which Axe Body Spray uses more sweet smelling fragrances, making the fragrances more appealing to wom en. Traditionally, what the female audience is looking for is a variety of fragrances that are sexy, feminine, and fresh and at the same time appealing to men. Once again, the Victoria’s Secret fragrance mist advertisement shows there are a large variety of fragrances to choose from, proving it provides supply and demand, what their audience are looking for.With the advertisement showing several different fragrances it gives it a more of a selective look to see if there is any fragrance that might appeal to the audience, which makes it a more marketable product. With both beauty products advertisements targeting their audience, sex appeal continues to grab the attention of the audience and that’s what sells the product. Advertisers have to be careful not to put too much sex appeal into their advertisements or their message on their product will be overlooked.By using sex appeal appropriated and not over doing it will easily benefited the manufacture. Axe has commercial s showing women who are running after men wearing Axe Body Spray. Victoria’s Secret has commercials showing beautiful women wearing sexy lingerie and using their fragrance mist. The Axe Body Spray and the Victoria’s Secret advertisements aren’t showing muscular men or sexy lingerie wearing women, but just by their presentation layout and their worldwide brand name gives the audience a very good idea what the manufacture is trying to sell and gets to the point consumers are looking for.In conclusion, we all can make the argument that Victoria’s Secret is a worldwide known name brand that’s been around for years and Axe Body Spray which seem like it is just now getting started. Both advertisements make it clear that it’s very important for each person to feel at ease and comfortable when he or she steps out of their home and into the world, to feel that he or she can overcome whatever lies ahead. The audience can feel more comfortable and they don’t have to worry about putting out an unpleasant scent when they are not using one of their body sprays.The strategies between the two advertisements, the Axe Body Spray and the Victoria’s Secret fragrance mist differ from the standpoint of the target audience and the viewpoints that are offered. While the Axe Body Spray advertisement used advance technologies and modern promotion techniques directed to the strong and masculine audience, Victoria’s Secret fragrance mist advertisement addressed the younger through mid-age generation stressing a more simply but sexy appeal.The Axe Body Spray advertisement is shows to be more effective than the Victoria’s Secret fragrance mist advertisement because of its emotions it is trying to express, authority, and the cultural appeal. Work Cited Axe Twist Body Spray. advertisement. Rolling Stone. June 2010: 18-19. Print Bath and Body Works. â€Å"Victoria’s Secret fragrance mist. † bathandbodyworks. c om. Bath and Body Works, Inc. 2012. Web. 22 May 2012.

Advertisment Essay Example | Topics and Well Written Essays - 1000 words

Advertisment - Essay Example One of its most famous commercial, with a slogan â€Å"Spray more, get more†, which, by the way, has more than 50 million views on Youtube, mat be regarded as the epitome of the utilization of the ‘sex sells’ concept and stereotyping of women. Axe is a brand that produces such hygiene products for men as body spray, body wash, and deodorant. The entire campaign of this brand is comprised of the commercials that have one common theme in all of them. More specifically, in all the commercials of the advertising campaign of the brand, the main character is a man who is chased by a great number of attractive women. The overall idea of the entire campaign is that once a man uses one of the Axe products, he will become desirable for all women he meets. Using such a template for the ads, the advertisers draw a distinctive dividing line between genders and present women as objects in order to target the consumer group. In other words, they tend to create particular stereotypes about genders and use the ‘sex sells’ concept to promote their products. Accordingly to the current studies, the sexual objectification (so-called fetishisation) of female body has become a tendency in modern advertising. Researches show that compared to man, women are portrayed in a sexual manner more often (Brodolini, Giomi, Sansoneti, and Tota 19). The advertisement chosen for the analysis follows the same common scheme of all the ads of the brand. In the very beginning, a young attractive woman feels a particular kind of smell, which is the smell of Axe body spray. She likes it, starts running towards the source of the smell and sees many other girls running through the wild forest in search of the source of the smell. Each of the girls tries to reach the source first. In their pursuit, they overcome a wide range of obstacles: they swim across the sea, climb to the top of the hill and then climb down and finally come to the sea coast. There appears a young man

Clarkes the Influence of Arthur Schomburg on My Concept of Africana Essay

Clarkes the Influence of Arthur Schomburg on My Concept of Africana Studies - Essay Example The author relates to how Schomburg says that scholars should approach the study of African history in various ways. First and foremost, John Clarke turns out to be a teacher due to the influence of Arthur A. Schomburg (Clarke 4). John quotes that Arthur was the person who influenced him in setting the establishment of his career as an educator, as a Socialist and a Pan Africanist. According to John Clarke, Arthur A. Schomburg was responsible for influencing him to become an individual who sees no problem in being a Pan-Africanist and a Socialist at the same time and an African World Nationalist at an early age of his life. Also, Clarke relates to Schomburg’s statement by studying through other cultures and understanding how they relate to the African American culture. According to Schomburg, in order to understand the African American culture, it is vital to understand the origin of African oppressors first (Clarke 6). Also, it was vital for a scholar to understand what led t o the Africans being oppressed by the whites as this would be the only way people such as Clarke would understand the African American culture. Question 2 Some of the organizations that focused on the African history during the 30’s and the 40’s include the Harlem History Club and the National League of Negro Youth. Individuals, on the other hand, who focused on the African history during the 30’s and the 40’s, include Willis N. Huggins, John G. Jackson, Eugene Orr and the author of the article himself, John Clarke.

Random sampling in hypothesis Essay Example | Topics and Well Written Essays - 250 words

Random sampling in hypothesis - Essay Example Therefore, it is important to use the random sample to enable the ease of making the comparison in the null hypothesis of a population. Random sampling receives support from probability mathematics whose facts have been proved beyond doubt. Convenience sample does not use probability in arriving at the final sample. It is not suitable for assessing a population. Due to its ‘non-probability’ nature, convenience sampling is not suitable for studying the relationship between a population and sample. Random sampling gives a true representation of the population because it is not biased to any side. The use of Convenience samples makes researchers choose samples that they prefer but not a true representation of a population (Duttalo, 123). It gives a conclusion that is not true about the population. In statistics, bias should not be given to any part of a population. A true hypothesis should not have the bias. For example, in a data that contains a population of one hundred, it is wrong to select the first ten elements to represent the population. The best representative of the population should involve random sampling. Random sampling requires that one chooses any ten elements from the population without taking any consideration to the position.